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tigerdental.com: Website Relaunch
Tiger Dental GmbH
Dental Equipment
Austria
16 weeks
2021
Tiger Dental, a German dental equipment distributor, required a modern, conversion-focused website to compete in the digital marketplace. We rebuilt their site on Webflow, creating an intuitive product catalog, detailed equipment specifications, and integrated e-commerce capabilities for both retail and wholesale buyers. The site features interactive product comparisons, technical documentation downloads, and streamlined lead capture for their B2B sales team, positioning them as a modern, customer-centric supplier in the competitive dental equipment market.
Challenges
Previous website was outdated and didn't reflect the professional standards of their product range.
No e-commerce functionality, forcing customers to contact sales via phone or email for orders.
Product information was scattered across PDFs and static pages, making it difficult for buyers to research equipment.
Website wasn't optimized for mobile, losing potential customers on tablets and phones.
Goals
Design and build a modern Webflow site that showcases their complete product range professionally.
Implement e-commerce features to enable direct online purchasing for retail and wholesale customers.
Create product documentation and technical resource library that supports buying decisions.
Optimize for mobile and improve site speed to reduce bounce rates.
Results
Webflow site achieved 98% mobile responsiveness score, increasing mobile traffic from 22% to 58%.
E-commerce functionality enabled 35% of orders to be placed online, reducing sales team processing time.
Product documentation library reduced customer support inquiries by 28%.
Site conversion rate improved from 2.1% to 5.8%, generating 120+ qualified B2B leads monthly.
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