Pipedrive Setup for Dental Equipment Retailer

Pipedrive onboarding and automated sync with a custom back office / ERP based on FileMaker Pro

Client

Tiger Dental GmbH

Industry

Dental Equipment

Country

Austria

Project Duration

16 weeks

Release date

2020

Pipedrive CRM for sales. Full sync of orders and customer data between pipedrive and FileMaker Pro ERP.

Challenges

  • Custom ERP backend not suited for customer management and sales
  • No customizable reports to evaluate sales or team performance
  • Client communication completely detached from the CRM
  • No outreach strategy to boost sales

Goals

  • Sync customer and order data between pipedrive CRM and ERP
  • Establish better customer service with access to previous communication
  • Establish financial and team performance reporting
  • Create an outreach strategy to boost sales

Results

  • pipedrive CRM reflecting full customer history including sales and communication
  • Integration of AirCall to handle inbound and outbound telephony
  • Automatic live sync between CRM and ERP systems
  • Outreach campaigns improving overall sales performance

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