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Salesforce

Salesforce

CRM and Business Platform

Salesforce is a cloud-based CRM and business platform used by companies of all sizes to manage sales, customer service, marketing, and more. It is the world’s leading CRM solution, offering a highly customizable and scalable platform that adapts to complex enterprise needs as well as smaller teams.

Beyond CRM, Salesforce has grown into a broad ecosystem covering automation, analytics, AI, and industry-specific solutions, all connected through a single platform.

Key features:

  • Sales pipeline and opportunity management
  • Contact and account management
  • Marketing automation (Marketing Cloud)
  • Customer service and support (Service Cloud)
  • Analytics and reporting (Tableau)
  • Workflow and process automation (Flow)
  • AI-powered insights (Einstein AI)
  • AppExchange with 7,000+ integrations
  • Mobile app
  • Custom app development (Salesforce Platform)

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Case studies using Salesforce