Salesforce

CRM and Business Platform

Salesforce is a cloud-based CRM and business platform used by companies of all sizes to manage sales, customer service, marketing, and more. It is the world’s leading CRM solution, offering a highly customizable and scalable platform that adapts to complex enterprise needs as well as smaller teams.

Beyond CRM, Salesforce has grown into a broad ecosystem covering automation, analytics, AI, and industry-specific solutions, all connected through a single platform.

Key features:

• Sales pipeline and opportunity management
• Contact and account management
• Marketing automation (Marketing Cloud)
• Customer service and support (Service Cloud)
• Analytics and reporting (Tableau)
• Workflow and process automation (Flow)
• AI-powered insights (Einstein AI)
• AppExchange with 7,000+ integrations
• Mobile app
• Custom app development (Salesforce Platform)

‍